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The Oracle Shopping Centre

User Generated Content

About the business

The Oracle Shopping Centre in Reading wanted to expand its social media reach and boost footfall during the festive season. Their goal was to showcase the variety of Christmas experiences the centre offers, focusing on connection and socialising alongside shopping.
The Oracle
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The Transformation

I was tasked with creating three user-generated reels and still images to highlight:
 • Late-night shopping
 • A day out in the centre
 • Gift inspiration This involved two on-location filming sessions featuring myself and my daughter. The videos were used across social media and in paid advertising campaigns to drive awareness and encourage visitors. The campaign was a success, with the reels achieving a five-figure reach and helping to position The Oracle as a must-visit destination during the holiday season.

Marketing Mentor

While I’m best known for my social media content creation, I also work as a Marketing Mentor. If you need more clarity on your marketing, help with identifying and reaching your target customer, or want to explore collaborations and broader projects, I’m here to support you. With extensive experience in email marketing and CRM from my corporate career, I’d also love to help you enhance your email marketing and customer communication strategies.

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GIVING YOU THE CONFIDENCE TO GROW YOUR BUSINESS
GIVING YOU THE CONFIDENCE TO GROW YOUR BUSINESS

Giving you the confidence to grow your business. Adding a bit of magic to your social media and marketing.

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